Content Writer
Location
Pune (Work from Office)
Experience
2–5 years
Education
B.A., BBA/MBA, BCA/B.Tech/IT-related
Company Overview:
Kytes is a leading IT firm specializing in innovative software solutions for Project Management, Resource Management, and Project Financials & Delivery. Our cutting-edge technology empowers businesses to streamline their project workflows and enhance overall efficiency.
Duties and Responsibilities:
- Create high-quality, engaging, and research-backed content for a B2B SaaS audience.
- Write both long-form and short-form content including blogs, landing pages, case studies, eBooks, emails, newsletters, social media copy, and website content.
- Develop SEO-optimized content based on keyword research and defined content strategies.
- Understand product capabilities, industry trends, and customer pain points to build compelling and authoritative narratives.
- Collaborate with product, marketing, and design teams to plan and execute content calendars.
- Ensure consistency in brand tone, messaging, and writing style across all content.
- Conduct research on PSA, PPM, project management practices, SaaS trends, and competitor content to produce insightful material.
Technical Skills Required:
- Strong understanding of SEO principles and content optimization.
- Ability to research complex topics and simplify them for business audiences.
- Familiarity with content management systems and publishing workflows.
- Knowledge of keyword research tools and analytics platforms.
Key Skills:
- Excellent written and verbal communication
- Storytelling and content structuring
- SEO content writing
- Research and analytical skills
- Collaboration and teamwork
- Attention to detail
- Time management and deadline adherence
